Your Trade report ends at a value range. Your shopper’s next question doesn’t.
Once shoppers know what their car is worth, they want to know what they can afford next. Today, many leave your site to work that out. Meanwhile, the Trade lead your team receives has a name and a trade value, but no budget and no vehicle of interest.
ShopIQ, a new extension of Trade, closes that gap. Shoppers use the Value Your Trade window already on your website. From there, they can browse your inventory by estimated monthly payment, with their trade-in already applied. There’s nothing new to install on your site, and no credit pull.
Then the Trade lead arrives in your CRM with more of the story: the shopper’s self-reported credit range, their desired monthly payment, the vehicles they picked, and how they shopped. Your team starts the first conversation already knowing what the shopper wants to pay and which vehicles caught their eye.
In this 30-minute session, Jeremy Rodrigues, Senior Director of Product, will:
• Walk through the shopper experience step by step
• Show what the new lead looks like in the CRM
• Cover who’s eligible and when beta begins