About Protomiq

Built from automotive experience.
Built for dealers.

Protomiq started (as TradePending) as a way for dealers to make the most of the traffic on their websites. From trade submissions, to payment explorations, to offer engagement, we saw an opportunity to add context around every web visit, every lead and every possible sale.

We create connected digital experiences that help shoppers take meaningful action while capturing the signals dealerships need to understand more about their buyers, bringing that context directly into their CRMs.

It’s buyer intelligence, activated. And it’s central to everything we do.

How We Build Value

What drives us every day.

Bottom line, everything we build is to put dealers in control. We measure our success on how we help our clients achieve these goals.

Engage vehicle shoppers faster

Improve website conversions

Start more informed conversations

Create stronger sales opportunities

Ready to shape how dealers turn car shoppers into buyers?

What Protomiq Means

A name built around
focus.

PRO reflects the professional standard your team works to every day.

TOMOS represents how we help you cut through noise and focus on what matters, drawn from the greek word for cutting

IQ is the intelligence our experiences generate along the way.

Ready to see what your website is already telling you?