Most of your website visitors want instant, accurate trade-in valuations. Trade — our real-time valuation tool for dealers — delivers.
A few thumb taps on mobile or auto-completion on desktop. Starting the trade-in process has never been faster.
Shoppers receive their trade-in’s value and local market data immediately. No lengthy questionnaires — more leads, higher conversions, and enhanced inventory sourcing.
Buyers want to understand “the why” behind the number. Shoppers see real-time supply and demand for similar vehicles in their local market.
Shoppers see similar vehicles for sale or recently sold in their market — and understand how price and mileage affect their value.
Guide shoppers to calculate their monthly payment or schedule a test drive through our integrated platform.
Customers can take a video of their vehicle, creating high-quality leads and setting realistic expectations on vehicle condition.
When buyers get the information they want quickly, trust grows and the sales cycle shortens.
Trade-in leads grow 300-400% (a 2-3X lift). Analytics and GA4 integration give you the data to source and sell more.
Shoppers enter the process when they’re ready, and completing it in seconds instead of minutes helps increase conversion rates.
Shoppers enter the process when they're ready. Completing it in seconds, not minutes, lifts conversion rates.
Customize trade-in ranges, deductions, placements, and design to match your process — not the other way around.
Customers are never redirected to a third-party site. They stay with you. We build your brand, not ours.
Configure ranges to be conservative or aggressive based on your playbook — driving more gross on vehicles acquired and sold.
Values are localized to your dealership and retail sales, not to book values, wholesale prices, or national averages.
You’re in control. Configure the factors that influence trade-in costs for every vehicle on your lot.
60%+ leads come from mobile. Trade turns mobile visitors into customers.
Do you know who visits your site & browses vehicles? We track & deliver high closing percentage leads daily.
See consumers’ vehicles of interest. Be prepared with the right inventory for better conversations.
Keep your sales team focused with verified leads. Phone and email verification delivers the trade-in value straight to the consumer.
Easily share trade-in values with household decision makers — in-store, by phone, text, or email.
Grow your Value Watch subscriber base with every Trade lead.
We only work with dealers, never your customers. We don’t compete for consumer attention, and we don’t resell your leads.
Protomiq’s Trade tool utilizes real-time local market data to provide accurate trade-in values, unlike tools that rely on static book values. This ensures transparency and builds trust with customers by reflecting current market conditions.
Yes, the Trade tool is fully configurable, allowing dealerships to set value ranges based on local market trends, inventory needs, and dealership goals. This flexibility helps in managing customer expectations effectively.
Absolutely. Protomiq’s Trade tool seamlessly integrates with all major dealership CRMs, ensuring smooth lead capture and follow-up processes.
Implementation is swift, with most dealerships up and running quickly. The process is straightforward, requiring minimal IT involvement.
Yes, the Trade tool is fully mobile-optimized, providing a seamless experience for customers accessing your website via smartphones or tablets.
No, customers remain on your dealership’s website throughout the valuation process, maintaining your brand’s presence and reducing potential lead loss.
By providing accurate trade-in values and capturing high-quality leads, the Trade tool assists dealerships in acquiring desirable used vehicles directly from customers, enhancing inventory sourcing strategies.
Yes, the Trade tool includes a feature that allows customers to upload a short video walk-around of their vehicle, providing dealerships with better insights into the vehicle’s condition.
Indeed, the Trade tool offers data on local market supply and demand, helping customers understand how their vehicle compares to similar models in the area, and aiding dealerships in pricing strategies.
The Trade tool captures detailed lead information, including customer contact details and vehicle preferences, and integrates with your CRM, enabling timely and personalized follow-ups by your sales team.