Convert more motivated shoppers with single price offers built to match your strategy.
Offer’s configurability and ease-of-use help dealers and shoppers get everything they need
60%+ leads come from mobile. Offer turns mobile visitors into customers.
Digital teams love Offer. We install quickly on your homepage, SRP, VDP, and a custom landing page.
Configure the questions you ask consumers — or use our recommended approach — to match your inventory sourcing strategy.
Adjust how a trade-in’s value increases or decreases based upon responses to your questions.
Grow your Value Watch subscriber base with every Offer lead.
| Feature | Protomiq | Kelley Blue Book (KBB) |
|---|---|---|
|
Data Source |
Real-time market data, dealership-configured |
Historical sales & auction data |
|
Intended User |
Dealerships looking to generate trade-in leads |
Consumers seeking estimated trade-in values |
|
Accuracy |
Dynamic, location-based valuations |
Static national & regional averages |
|
Lead Generation |
High-intent leads captured directly on dealership websites |
Leads directed to third-party buyers (unless you request this turned off!) |
|
Integration |
Fully integrates with dealership websites & CRM |
Limited dealership customization |
|
Customer Transparency |
All information shared with customer so they know how your dealership arrived at a value |
No explanation given for the value of their car |
Unlike KBB Instant Cash Offer, which relies on static guide values, Protomiq’s Offer utilizes real-time local market data. This approach allows dealerships to provide accurate, transparent, and configurable single-price offers, enhancing trust and conversion rates. Protomiq’s process also takes just under a minute to complete, vs. KBB ICO taking 3-5 minutes, which reduces website conversions.
Absolutely. Offer is fully configurable, enabling dealerships to set offer ranges and adjust pricing based on local market conditions, inventory needs, and specific dealership goals. This flexibility ensures that the offers align with your acquisition strategy.
Yes. You can configure the questions presented to shoppers and the deductions applied based on their responses. This customization ensures that vehicle valuations align with your dealership’s specific acquisition strategy.
Yes. Offer seamlessly integrates with Protomiq’s Trade tool, allowing shoppers to receive a firm price after calculating their trade-in value. This integration turns early-stage shoppers into hot leads.
Offer is designed for quick implementation. It can be installed on your homepage, search results pages, vehicle detail pages, and custom landing pages, ensuring a swift setup process.
Yes. With over 60% of leads coming from mobile devices, Offer is fully optimized for mobile use, ensuring a seamless experience for shoppers on any device.
Yes. Offer provides shoppers with insights into local supply and demand, as well as comparisons to similar vehicles available for sale or recently sold in their market. This transparency builds trust in your valuation process.
No. Customers remain on your dealership’s website throughout the process, ensuring that your brand remains front and center and enhancing the overall user experience.
